How much does an SEO audit cost?

An SEO audit typically costs between $300 and $2,000 for a small to mid-sized site, depending on how many pages it covers and how deep the technical review goes. Enterprise audits for large sites can run several thousand dollars more.

Several tools, including Ahrefs and Semrush, offer basic automated audits for free or as part of an existing subscription, covering common technical issues without a human consultant involved.

The gap between a free automated audit and a paid one is usually strategic interpretation, someone explaining which fixes matter most for your specific business, not just a longer list of flagged issues.

After the audit, an SEO automation software can handle the ongoing content work the audit usually recommends.