What are the 5 components of SEO?

The five components of SEO are technical (crawlability and speed), on-page (titles, headers, meta tags), content (does it answer the search well), off-page (backlinks and external authority), and user experience (how visitors behave once they land).

User experience has grown in importance since Google folded Core Web Vitals directly into ranking signals, meaning how a page loads and behaves now factors in alongside what it says.

Neglecting any one component tends to cap results from the others. Strong content on a slow, hard-to-crawl site rarely ranks as well as it should.

An SEO automation platform focuses on content and structure while technical fixes remain a separate, one-time task worth handling alongside it.